Investing that fits you

Invest by yourself, with a little help or get some one-on-one guidance.

You are unique. Invest your way.

Investing is personal. You should be able to pursue your goals on your own terms, whether that means investing on your own, using helpful tools or working with an advisor. We’re committed to being fully transparent, putting your best interests first and offering services and tools that help you feel comfortable about your financial future—however you choose to build it.

  • Invest on your own
  • Invest with some help
  • Invest with an advisor

Invest on your own.

Chart your own course, select your own investments and analyze your own portfolio—on your own, all online. We’re just here to give you tools to help you steer your own financial ship.

  • Clean and clutter free: Cruise through our website to access tools and research your next investment.
  • Invest for less: Trade online for just $6.95. Low-priced securities and other orders may be extra; see our pricing and rates.
  • ShareBuilder Investment Plan: Schedule specific dollar amount investments (Tuesdays only) and grow your shares of even high-priced stocks over time—for lower commissions than standard trades.1
  • Get up to $600 when you open and fund a new online account.

See if we have an account type for you.


Invest with some help.

We want to make it as straightforward as possible for you to pursue your goals. Use our intuitive research and investing tools to discover investments and build your online portfolio.

  • PortfolioBuilder: Build a portfolio of up to 6-8 exchange-traded funds (ETFs) that fit your style, and buy it on the spot for one low price.2
  • Research tools: Find investments that fit your plan and your style with powerful, easy-to-use research tools.
  • Get up to $600 when you open and fund a new online account.

See if we have an account type for you.


Invest with an advisor.

Our financial advisors will work with you to build a plan tailored to your goals, and offer advice and investing products intended to help you make progress.

  • Personalized guidance: It’s all about you—your financial situation, family and time horizon. The only agenda is yours.
  • Clear, straightforward advice: An advisor will walk you through every detail, and explain any costs, to make sure it all works for you.
  • Capital One Advisors Managed Portfolios: Get a diversified set of funds that’ll stay true to your approach over time—without running numbers or placing trades yourself.

Learn more about working with an advisor.